Despite being a small regional producer, Rustichella have admirers around the world, from the late, great Pavarotti to the White House. And of course, we love their products as much as anybody. As our friend Aldo Zilli will tell you, their chitarrone is essential for an authentic Abruzzese meal.
The Italian attitude to pasta is all about quality, not quantity. That philosophy could almost have been created to describe Rustichella - they can’t compete with the big factories in size and output, but they certainly outdo them on taste and quality. Those are traits this family business really understands.
Building on his father’s success, Clemente realised they needed a space to continue their preparation and preservation of the local produce. Demand continued to grow, so in 1971 they opened a small factory in Borgo San.
Today, the business remains in the Inaudi family, run by Clemente and his two sons Emiliano and Davide.